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ZimmCast

Weekly interviews with agribusiness industry leaders about what's new with a focus on agricultural marketing.
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Now displaying: Page 1
May 6, 2021

Hello and welcome to the ZimmCast.

In this week’s episode we’re going to hear about the upcoming Alltech ONE Ideas Conference which will be virtual again in 2021. Dr. Mark Lyons, President/CEO of Alltech, says the company has developed its own platform to run the event and all its activities, including a trade show. We’ll get a preview of the trade show portion on May 19, prior to the start of the event itself, which is scheduled for May 25-27. Mark says they have created the Lexington Convention Center into the virtual experience. That ought to be interesting! He also says there will be new opportunities to interact with other participants.

Alltech was the first major agricultural business to hold a virtual conference in 2020 and set the bar for how to manage a large and diverse array of topics, speakers and sessions. The event continued throughout the year with new virtual content on different topic areas being published monthly.

Registration is open with two levels. Essential: $95 per year and Premium: $195 per year.

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