Starting now I'll be doing a series of podcasts with the communications directors of farm organizations. I thought it would be interesting and hopefully entertaining to talk with the people who are helping communicate their organization's message to various audiences, which includes their own members. I hope they will share some of the methods they are employing to get the job done too.
So, I'm going to start with Sarah Gonzalez, Director of Communications and Digital Media for the National Grain and Feed Association. Here is who they are.
The National Grain and Feed Association, founded in 1896, is a broad-based, non-profit trade association that represents and provides services for grain, feed and related commercial businesses.Its activities focus on enhancing the growth and economic performance of U.S. agriculture.
Sarah and I talked about how important digital and social media has become and how she sees NGFA using these tools more frequently to accomplish part of the organization's new strategic plan.
I hope you enjoy the program and thank you for listening!
In this week's program, Chuck talks with Chip Whalen, Commodity & Ingredient Hedging (CIH). The topic is uncertainty requiring flexibility. Think about how commodity prices are affected by weather, trade, exchange rates and more competition. There are more factors too.
So, how do farmers manage risk with the uncertainty we're seeing in the trade today? That's where Chip's expertise in the education and research area for CIH comes in handy. Farmers are becoming more and more sophisticated when it comes to working with new solutions to protect their prices and margins. So we talk about tools like using options instead of the cash market. With a volatile market is it possible to actually take advantage of it? Yes, it is possible and Chip will explain.
We hope you enjoy the program and thank you for listening!
Dr. Jay H. Lehr is senior fellow and science director of The Heartland Institute and Chuck's guest in this week's program. They discuss the decision to pull the United States out of the Paris Climate Agreement and just how much science there is on climate change and its causes, especially as it relates to agriculture.
During the Alltech Ideas Conference in Lexington, KY Cindy interviewed several of the leaders of the International Federation of Agricultural Journalists who were attending. Listen in to hear their thoughts from the Alltech ONE17.
The National Agri-Marketing Association (NAMA) is celebrating 60 years as a professional organization dedicated to the business of agricultural marketing. Lynn Henderson with Agri-Marketing Magazine has been involved with NAMA for the last 41 of those 60 years so we sat down with him at the recent annual conference to hear some of the history of the organization and how it has grown.
Interview with National Agri-Marketing Association (NAMA) outgoing president Matt Coniglio of Penton Agriculture/Farm Progress, and incoming NAMA president, Amy Bradford of GROWMARK.
Leaders from General Mills, The Nature Conservancy, the Soil Health Institute and the Soil Health Partnership announce a collaborative effort to advance soil health on America's farms and ranches, paving the way for measurable economic and environmental gains for farmers, businesses and communities for generations to come.
Jamie Johansen interviews Wayne Honeycutt, President and CEO of the Soil Health Institute, about this effort.
Go Big. That's the theme of the 2017 Agri-Marketing Conference that will take place in Texas this month (26-28).
Each year I like to get a preview from the conference chair and this year that is John Deere's Jennifer Anderson. We spoke about the program which includes keynote speakers like Herm Edwards, breakout sessions that will be formatted in a creative new way this year and of course, the students and networking opportunities.
Matt talks with Chuck about AeroVironment's Quantix™ drone and AV Decision Support System™ (AV DSS) which has already been on display at World Ag Expo and National Farm Machinery Show. The product is expected to be available for commercial production and orders later this year.
Bass Pro Shops/Renewable Fuels Association Crappie Masters is the nation's premier crappie fishing tournament trail. Brian Sowers is the co-host of Crappie Masters TV and in this interview he talks about how the tournament has helped to educate recreational boaters about the use of 10% ethanol blended fuel.
If you are planning your future, you should know that careers in agribusiness have never been more exciting or important. This podcast series features host Sara Steever interviewing women leaders in agribusiness to learn their secrets of success. “I’ll guarantee that every episode has the power to change how you see yourself now, and how you can move into your future,” says Steever.
A preview of the Agri-Pulse Farm Bill Summit “Harvesting Farm Bill Perspectives” to be held March 20 at the National Press Club in Washington, D.C (8:00 am – 5:00 pm). This educational event promises to be a great exchange of ideas by some of the most experienced Farm Bill veterans.
Chuck has a discussion with Pete Nelson, Chairman/CEO, AgLaunch about the programs they are conducting in 2017.
In this episode, David Hollinrake, Marketing & Portfolio Management, Bayer, talks with Chuck about the annual AgVocacy Forum the company holds prior to the Commodity Classic. Participants include ag media, farmers, foodies and more. It's an open forum discussion on how to help people understand where their food comes from and the science used to feed a growing population.
Chuck interviews Mark Stock, founder of Big Iron, an auction company. They discuss the history of the company, type of auction work and specifically the Blue and Gold Benefit Auction to support Kentucky FFA at the National Farm Machinery Show.
Black Leg Ranch of McKenzie, N.D., was named national 2016 winner of the prestigious Environmental Stewardship Award Program (ESAP) for its commitment to protecting America’s natural resources in a flourishing operation . The award, presented this week at the 2017 Cattle Industry Convention and NCBA Trade Show in Nashville, Tenn., is sponsored by Dow Agrosciences, USDA Natural Resources Conservation Service, U.S. Fish and Wildlife Service, National Cattlemen’s Beef Association and the National Cattlemen’s Foundation.
Jamie Johansen talks with Jerry about the award.