Hello and welcome to the ZimmCast.
In this week’s episode we’re going to hear about the upcoming Alltech ONE Ideas Conference which will be virtual again in 2021. Dr. Mark Lyons, President/CEO of Alltech, says the company has developed its own platform to run the event and all its activities, including a trade show. We’ll get a preview of the trade show portion on May 19, prior to the start of the event itself, which is scheduled for May 25-27. Mark says they have created the Lexington Convention Center into the virtual experience. That ought to be interesting! He also says there will be new opportunities to interact with other participants.
Alltech was the first major agricultural business to hold a virtual conference in 2020 and set the bar for how to manage a large and diverse array of topics, speakers and sessions. The event continued throughout the year with new virtual content on different topic areas being published monthly.
Registration is open with two levels. Essential: $95 per year and Premium: $195 per year.
This week's program provides a wrap-up of the Alltech ONE Virtual Experience. This virtual experience took place throughout the week with daily keynote speakers and focus sessions and more. All of this was available on-demand and still is. In fact, you can still register and new content will be made available each month until the 2021 event.
In the program I talk with Dr. Mark Lyons, Alltech President/CEO, who provides a summary of how the event unfolded and some key takeaways. I also share my interview with event keynoter, Dr. Frank Mitloehner, UC-Davis, who spoke on Clearing the Air: Debunking the Myths of Agriculture.
The Alltech ONE Virtual Experience provides a template for how engaging and entertaining a virtual conference can be. Please feel free to check it out.
I'm going to share a few interviews from the conference that I hope you'll enjoy. First up will be Amanda Radke, BEEF daily blogger, BEEF Magazine. Amanda was an early intern for us who wrote for AgWired when she was in her final year at South Dakota State University. I'm proud of the career she is having and to have been a part of it in our little way.
Next up you'll hear Dr. Frank Mitloehner, Professor and Air Quality Extension Specialist, Department of Animal Science, University of California, Davis. He spoke about "Beef's Carbon Footprint: Setting the Record Straight." And he certainly does that. I hope you'll follow him on Twitter. We need more like him.
Then you can hear my Farm Babe 2.0 interview. I spoke with Michele Miller last year at the conference and we did it again this year at the end of the conference. If you're not following The Farm Babe then get started.
I hope you enjoy it and thank you for listening.